We’re with you from search to settlement

Our Approach

At First National Byron, we recognise that selling or buying real estate is one of the most important decisions you will ever make.

Our philosophy is simple. If you trust us with the keys to your home or business, we’ll do everything possible to create competition among genuine buyers and secure the highest price for your property.

What sets us apart from other agents in Byron Shire and Lennox Head is our capacity to negotiate. It is the cornerstone of our business and the reason why we are the leading agency in the local coastal and hinterland area, having sold more than $2 billion worth of residential and commercial properties.

Our Sales Strategy

Our sales strategy has been developed and refined over 30 years.
Here’s a snapshot of the key steps we take to deliver the best results:

Inspect property, discuss seller’s objectives, identify market trends and provide a market appraisal

Develop an evidence-based sales strategy specific to your property that is realistic and flexible

Implement a fully costed and dynamic marketing plan that incorporates digital and traditional media

Manage open inspections and inquiries online and in person

Provide a weekly activity schedule that keeps you in the loop (and us accountable) every step of the way

Negotiate all offers to maximise the sale price.

Our Marketing Edge

We engage a team of digital marketing, copywriting and creative experts to maximise your online property presence, and to put you in front of genuine buyers.

We have also teamed up with Australia’s top property websites and local online media to offer the best possible exposure at competitive rates.

  • Professional photography by industry specialists
  • Professional videography
  • Property listings on the First National website and leading property sites
  • Print advertising
  • Online property alerts to the largest local database of buyers who have expressed interest in Byron Shire and Lennox Head properties
  • Targeted direct mail campaigns
  • Professionally designed brochures and custom signboards.
Kind Words from

From Our Clients

We have bought and sold 10 properties over the last 15 years and in due course have been involved with more real-estate agents than we can count. Helen was a first. The first to be honest and upfront, the first NOT to divulge every personal aspect of…

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Kylie and Shane

We have bought and sold 10 properties over the last 15 years and in due course have been involved with more real-estate agents than we can count. Helen was a first. The first to be honest and upfront, the first NOT to divulge every personal aspect of the party she was representing just to get a sale and the first to make sure we knew everything we needed to know. Helen will be the first agent we would use again to buy or sell... Thank you!

Kylie and Shane

Paul Prior orchestrated the sale of our unit in a professional manner. He was prompt with appointments, returned calls, gave us feedback & kept us informed. He, along with his team, conducted open houses appropriately. We could not find fault with Pa…

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Paul Sullivan
Professional Agent

Paul Prior orchestrated the sale of our unit in a professional manner. He was prompt with appointments, returned calls, gave us feedback & kept us informed. He, along with his team, conducted open houses appropriately. We could not find fault with Paul's efforts & we would not hesitate in recommending his services. We were happy to have achieved a good result.

Paul Sullivan
Professional Agent

Tara is thorough, professional and has great communication skills. She went above and beyond to help us through all the stages of our buying process from viewing to settlement (and more!). We are experienced in buying and selling properties and can c…

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Katie Carnachan

Tara is thorough, professional and has great communication skills. She went above and beyond to help us through all the stages of our buying process from viewing to settlement (and more!). We are experienced in buying and selling properties and can confidently say, Tara has been one of the best agents we have had so far. Thank you, Tara, for helping us buy our dream!

Katie Carnachan

This was a rewarding experience for me all round. Helene is a very amiable, credible person. Her enthusiasm is really tangible and makes it fun, at the same time keeping a high professional attitude. Her smile and positive attitude made it possible t…

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Lee Camenzind and Chris Kitchener

This was a rewarding experience for me all round. Helene is a very amiable, credible person. Her enthusiasm is really tangible and makes it fun, at the same time keeping a high professional attitude. Her smile and positive attitude made it possible to overcome situations that were challenging and trying. The way she handled unforeseen circumstances helped to make me feel at ease, and she was always on track every step of the way. Selling a house can be an incredibly stressful time, and it was made a better experience by having Helene as my agent.

Lee Camenzind and Chris Kitchener

I have with met with Su over a few years to discuss my options for selling. I have always enjoyed her communication style and the fact that she has treated me as an individual respecting my boundaries and being sensitive to my needs. My initial disma…

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Melissa Sanders
Trustworthy, Positive and Reliable Agent produced the outcome I wanted.

I have with met with Su over a few years to discuss my options for selling. I have always enjoyed her communication style and the fact that she has treated me as an individual respecting my boundaries and being sensitive to my needs. My initial dismay when I discovered her holidays coincided with my auction campaign were allayed by both the fact that she kindly made her mobile number available to me at all times and also because she had an equally professional team member Luke Elwin in charge, who worked with Su on all stages of the sale.

Melissa Sanders
Trustworthy, Positive and Reliable Agent produced the outcome I wanted.

When Matt and I wanted to sell our house, we knew we wanted someone we trusted. We needed a firm opinion of our house's worth, we needed the house sold quickly and we needed help to buff it into shape before sale. We trusted Tara, having bought our p…

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Celia Cheetham
Fantastic, trustworthy and warm

When Matt and I wanted to sell our house, we knew we wanted someone we trusted. We needed a firm opinion of our house's worth, we needed the house sold quickly and we needed help to buff it into shape before sale. We trusted Tara, having bought our property from her a few years earlier and really appreciated the way she kept in touch with us during that time. Being a small town, we would bump into Tara occasionally and she would always have a ready smile and easy conversation. In short, Tara is a consummate professional. She is a great communicator. Tara gave us great advice, a firm opinion of our property's worth and put us in touch with a fabulous team of people who helped us get our house ready for sale. Our house sold in the first week of the campaign, and we got exactly what we wanted. We can't recommend Tara highly enough - whether you're buying or selling.

Celia Cheetham
Fantastic, trustworthy and warm

Tara has great communication skills. She has ample experience in the industry, a knowledgeable, proactive style which delivers regular updates and leaves you feeling that you are in very capable hands. I would recommend her to anyone looking to sell …

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Genevieve Serret

Tara has great communication skills. She has ample experience in the industry, a knowledgeable, proactive style which delivers regular updates and leaves you feeling that you are in very capable hands. I would recommend her to anyone looking to sell their property.

Genevieve Serret

Working with Helene Adams is a pleasure. She is friendly, caring and easy to communicate with. I trust her work ethics and would recommend her to others. She went out of her way to help me feel confident in making my final decisions. I am…

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Louise Vanderdonk
Fantastic Agent

Working with Helene Adams is a pleasure. She is friendly, caring and easy to communicate with. I trust her work ethics and would recommend her to others. She went out of her way to help me feel confident in making my final decisions. I am glad that she was my agent. Thanks Helene!

Louise Vanderdonk
Fantastic Agent

When I think of Helene these attributes come to mind, drive, reliable, dependable, approachable, professional, target driven, great communication and more than anything very likeable. We would not hesitate in hiring Helene again to sell our home for …

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Michael Lincoln and Kylie Drury
The Perfect Agent

When I think of Helene these attributes come to mind, drive, reliable, dependable, approachable, professional, target driven, great communication and more than anything very likeable. We would not hesitate in hiring Helene again to sell our home for us.

Michael Lincoln and Kylie Drury
The Perfect Agent

Online Property Exposure

To maximise your property’s online exposure, First National lists residential and commercial properties on leading property sites including:

We Know Our Buyers

Our sales and marketing strategy is driven by long-term research and our knowledge of the market.

  • 90 percent of people use online as their main tool to search for property
  • 75 percent of searches at realestate.com.au are done by women
  • More than two thirds of buyers will overlook properties without a listing price or price guide
  • About half the searches for property are done on smart phones and tablets (and this number is increasing steadily)
What’s your property worth

in today’s market?

We’ll prepare a full appraisal report of your property based on our vast local knowledge and market activity